70-381 Marketing I

Units: 9.0 Department: Business Administration Related URLs: http://www.gsia.cmu.edu/ An introduction to the nature and fundamentals of marketing. Topics include an analysis of the factors influencing buyer behavior, marketing research, market segmentation, development of marketing strategies (new product, price, advertising and distribution decisions), and international marketing.

Popularity index Rank for this semester: #51 Rank in this department: #4   Students also scheduled 70-311 Organizational Behavior 70-340 Business Communications 73-251 Economic Theory 73-200 Macroeconomics 70-332 Business, Society and Ethics 21-257 Models and Methods for Optimization 70-451 Management Information Systems 70-208 Regression Analysis 70-371 Production I 70-122 Introduction to Accounting

Spring 2005 times

Sec	Time	Day	Instructor	Location
1	12:30 - 1:20 pm	M	Shocker	DH 1112
		W	Shocker	DH 1112
A	12:30 - 1:20 pm	F	Instructor TBA	SH 125
B	12:30 - 1:20 pm	F	Instructor TBA	DH 1112
C	12:30 - 1:20 pm	F	Instructor TBA	WEH 8427
2	1:30 - 2:20 pm	M	Shocker	DH 1112
		W	Shocker	DH 1112
D	1:30 - 2:20 pm	F	Instructor TBA	SH 125
E	1:30 - 2:20 pm	F	Instructor TBA	DH 1112
F	1:30 - 2:20 pm	F	Instructor TBA	DH 1217